Jeremy Kees, PhD

Professor of Marketing
Director, Center for Marketing and Consumer Insights
|           Academic           |           Consulting       |      CMCI           |           Personal           |
Thank you for visiting my website! Here you will find information about the work I do at Villanova, the work I do outside of Villanova, and a bit about what I do when I'm not working.

I am a Professor of Marketing at the Villanova School of Business (VSB). I have been at Villanova since 2006 and can't imagine a better place to work. I have the privilege of teaching Data Driven Decision Making and Strategic Marketing Management in the Graduate School of Business and Competitive Effectiveness to undergraduates. I also serve as the director for the Center for Marketing and Consumer Insights (CMCI) and the NCAA Faculty Athletics Representative at Villanova.

I was recently recognized as one of The 40 Most Outstanding Business School Profs Under 40 In The World. There are some pretty amazing people on this list and I probably don't belong, but I'll take it.

Thanks to my amazing coauthors, I have been a fairly productive researcher. I have authored over 30 publications in some great academic journals such as the Journal of Marketing Research, Journal of Advertising, and the Journal of Public Policy & Marketing. I have the privilege of serving as an Associate Editor for the Journal of Advertising and also serve on the editorial review board for a number of other business journals.

When my schedule allows, I take on select consulting projects related to my teaching and research mostly in the areas of marketing research, advertising, and consumer welfare. I take great pride in being able to add value to some world-class organizations. Some of my most meaningful work is done in conjunction with the federal government, where I advise various government agencies about risk communication strategy and policy.

Again, thanks for stopping by and please feel free to contact me if I can help you in any way!    |    610.519.6145